Today’s entry to the Blueprint Archive is this lovely sign drawing from Lerner Shops at Euclid Square Mall. The mall, which was developed by Jacobs, Visconsi & Jacobs would open in 1977 and the Lerner Shops would follow suit shortly after opening in 1978.

In the 1970s Lerner Shops had already established themselves as a major player amongst women’s fashion retailers. At one point they were even America’s largest chain of fashion specialists. Held in high regard amongst multiple generations of shoppers, Lerner Shops would offer all of the newest styles to complement any occasions, from daytime versatile to nighttime alluring, customers knew they could find the look they were after at Lerner.

The Euclid Square Mall store would eventually move from space B-252 to the A-156 location where it would remain until closing in the early 2000s.
After its days as a Lerner, the store A-156 would go on to become the Euclid Beach Boys Event Center and Museum which featured memorabilia from local amusement parks Euclid Beach, Geauga Lake, and Chippewa Lake.
